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Future cars will be blessed with the sound of Denmark – HARMAN International opens Danish R&D centre
As a Global leader in connected car technology, HARMAN International has decided to create a centre of excellence in Denmark.
HARMAN’s talented workforce innovate and design connected car systems, audio and enterprise automation solutions. Today more than 50 million cars are equipped with HARMAN audio and integrated car systems.
The fact that Denmark has great access to talent and is a European leader in productive workforce and competitive salary levels was a great determining factor for HARMAN and its design centre next to Sound Hub Denmark in Struer, Denmark.
“At Harman, Struer, we are responsible for concept & idea generation and development within audio UX solutions for the cars of the future. Harman chose to invest in our specialized team in Denmark, because we have strong competencies in user-experience driven audio development and access to a great pool of audio talents in the Danish audio eco-system.”
Denmark is not only a significant player in sound and acoustics internationally but also ranked among the top countries in the World Bank’s “Ease of Doing Business” index.
“Invest in Denmark sees the establishment of Harman International’s Centre of Excellence in Struer as a unique opportunity to strengthen the sound eco-system in Denmark. Harman has the expertise and engineering capabilities which can actively accelerate the development process within the industry both in Denmark and internationally.”
Join the Sound Hub Denmark
Denmark is one of the world’s top locations for tech activities, featuring an excellent test market with access to world-class software development talent pools. By placing sound technology activities in Denmark, companies will get access to a world-leading network for sound technology research and R&D collaborations with Danish universities and technology development centres.
Sound Hub Denmark is an international sound technology innovation environment for start-ups, SME’s and corporates. Sound Hub Denmark is the first international co-working environment with access to test facilities and highly specialized skills from industry leaders and knowledge institutions.
"Being Founding Member of Sound Hub Denmark, in our neighbour building, also provides us with access to new and upcoming start-ups and talents, and our collaboration with the strong Danish universities within audio research is also very beneficial to us."
get to know Harman INternational
HARMAN’s automotive audio brands include Bang and Olufsen, AKG, Harman Kardon, Infinity, JBL, Lexicon, Mark Levinson and Revel. The centre of excellence in Denmark, Early Pursuits with Innovative Concepts (EPIC) supports all HARMAN automotive brands with strong iconic perceptual in-car experiences. HARMAN is headquartered in Stamford, Connecticut, USA.Support from Invest in Denmark
Invest in Denmark has been in dialogue with HARMAN International since the acquisition of the former Bang & Olufsen team in 2015. The provided services have included introducing HARMAN International to the Danish Sound Innovation Network and opportunities in Denmark, understanding the framework conditions and cost structure, and setting up meetings with relevant partner organizations.Get in touch Want to know more about sound technology in Denmark?
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