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Elkjøp Nordic chooses Denmark for Scandinavian customer service centre

The largest consumer electronics retailer in the Nordic countries, Elkjøp Nordic, has chosen Denmark for its new Nordic customer service centre with up to 400 employees during peak seasons.

Elkjøp Nordic has placed its new Nordic customer service centre in Copenhagen, from where employees from Denmark, Norway and Sweden will handle inquiries from customers all over Scandinavia.

New location helps reduce costs and raise efficiency

With the new shared customer service centre, Elkjøp Nordic is combining three Scandinavian offices at 4,100 brand new square metres in Copenhagen. The consolidation brings about synergies allowing for improved customer services – without increasing costs.

In fact, according to Communications Director at Elkjøp Nordic, Åshild Indresøvde, the new service centre will help reduce costs with EUR 2.7 million annually.

Why Denmark?

According to Head of Customer Care Center at Elgiganten Denmark, Martin Tingleff, Denmark offers the perfect conditions for the location of a Scandinavian customer service centre.

Denmark presents a lot of opportunities in relation to attracting talents, who have the ability to shift between all Nordic languages, due to Denmark’s geographic location. In addition to this, Denmark offers access to unique ICT solutions and a solid security model, which makes it an obvious destination for our customer service centre.

Martin Tingleff, Head of Customer Care Center Elgiganten Denmark

“I am happy to see Elgiganten consolidate Nordic operations and expand in Denmark resulting in the creation of several hundred new jobs. It highlights that Denmark continues to attract foreign companies by offering competitive value propositions for the establishment of, among others, Nordic call centres and shared service centres. Furthermore, it also shows that Denmark’s top ranking for business friendly framework conditions is paying off,” says Special Advisor at Invest in Denmark, Jesper Evensen.

Invest in Denmark assisted Elkjøp Nordics with information about Danish strongholds, and strategic advice on establishing a Nordic customer care centre. Furthermore, Invest in Denmark supported Elkjøp Nordic with advice on framework conditions related to relocation of staff, housing, access to Danish healthcare services and contact points for relevant public authorities.

About Elkjøp Nordic

Elkjøp Nordic is the largest consumer electronics retailer in the Nordic countries, with over 500 stores across six countries and around 10,000 employees. The company is owned by the British giant Dixons Carphone.

In Denmark, Elkjøp Nordic is the market leader with the brand, Elgiganten, which has more than 2,000 employees and 37 department stores in Denmark as well as one of largest internet shops in the country.

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